7 Badass Reasons To Become An Entrepreneur

Your Reason To Become An Entrepreneur?

What is the reason why you are here, reading my post? Are looking for ways to become an entrepreneur? I mean, if so, congratulations.
Because only as an entrepreneur you are able to control your own future.
But many times people get started in the entrepreneurial business with the wrong intentions.
The reason for joining an MLM company, a network marketing opportunity or simply start marketing online, without any proper skill set, trying to build their own business is for the wrong reasons.

Things like

  • making a million ormillionindex
  • wanting to have that Ferrari.

are results, not reasons. Also

  • getting out of debt,
  • firing your boss or
  • wanting to bay that dream house

are results and reasons.

If you want to become an entrepreneur you have to know you WHY.

There must be something that really drives you. For example your kids or you realize that working in a cubical for the rest of your life is not the thing for you.

The reason for becoming an entrepreneur and giving up all the “security” of a job should be coming from deep within.

Knowing your WHY is the most important step in your entrepreneurial lifestyle. Your WHY should not be related to money or motivated by material possessions, because if so, you’ll never get to the HOW part.
Your WHY will determine whether or not you will complete the tasks that need to be accomplished in order to reach your goals (Your “How”).

It is your passion that should be your reason to become a successful business owner an entrepreneur.


Knowing your WHY is something that you might want to wok on. For some people it is very clear, but for other it is not. They have to shift from results to reason.

Let’s go over a few common and strong “WHYs”.

Reasons for people to become an entrepreneur.

1. ) Their Children / Family

Before having a family, having your own children, life can be full of freedom. Like us, we traveled the world and didn’t worry about a thing. We went from job to job and from country to country, living on the beaches of the world.

Then, somehow by the time you have kids, you get a “steady” job or start a brick and mortar business, because you want to provide for your family.

Suddenly, you realize that your freedom is gone. Your job isn’t paying enough or your business is only running when you are there. And now you are living from pay check to pay check.

Personally, this has always been my WHY. This is a bit of my story.


2.) Their Freedom

Freedom can be the number 1 reason to become an entrepreneur. Although Freedom is something personal, it is often related to money. So if somebody says ” I want to make 15K a month” it’s not the money that is the reason but the freedom you can buy with it.

And whether that freedom is spending time with your kids or travel the world or just do the things you are passionate about is up to you.

Building somebody else’s dream is what you are being paid for as an employee. Where as for an entrepreneur, you are building your own dream and business.

And the best thing about being a entrepreneur is you can wake up late if that’s your thing or spend the whole day at the beach, what ever you like, if you are a successful entrepreneur you have the FREEDOM to do so.

Freedom is one of the many reasons why I’M  absolutely willing to ride the entrepreneurial roller coaster

3.) For Self Improvement and Personal Growth

With out personal growth or without improving your skills , it’s hard to become an entrepreneur.

As an entrepreneur you have to be able to be skilled in a wide verity of things. You must be able to put on different business hats. You are in a constant flow of problem solving and dealing Becoming an Entrepreneur is more than just running your own business. It is not only about becoming of more value to yourself and to others, but it is also about becoming a better person.

Continuous education will help you grow and help you with all the different aspect of running a business.

On the other hand there is the employee. They are trained to be good in one thing. Like making coffee as a Barista or handling customer phone calls. Often very specialized, but more then likely it is something that the person does every day. Day in Day out. They are paid to focus all their time and energy only on that one thing, a small part of the whole company


4.) For Satisfaction Being Proud Doing The Work

This was something that went through my mind and I started to ask around and most of the answers I got where similar.

The J.O.B, most of the times people talk about it as something temporary. Either they don’t really like what the are doing (but oké, the bills have to be paid) or they soon will hope for a promotion of some sort.
But the truth is, it’s hard to build somebody else’s dream, it’s hard t be satisfied or proud of doing stuff other people told you to do.


As an entrepreneur, all the recognition goes to you. You get all the credits. Whether it’s an info product that you created or a team that you built it’s your accomplishment, it’s your work.

And Failure?no failure



5.) Their Health

Health can be a very important and strong reason for building your own company. As an entrepreneur you can work on your own terms. Rest when you want to rest and work when you want to work.

Especially if you build an online business, you can work from anywhere in the world you like. You need fresh air? You work in the mountains or at the beach, it’s up to you.


As an employee, you have only that much holiday and you always have to ask your boss for permission. And if you call in sick. they will come and check and basically other people will decide over you.

Be Free!

This was a big reason for me to get online and get out of the restaurant business. Always working late leaves a toll on your body.
We started building an online internet marketing company so we could do things on our term and we are FREE since.

If you interested in what we are building online Go here

6.) For Building Their Own Money Makers, Their Assets


All the reasons above are all emotion driven. But in the end, starting your own business iseggindex just a smart thing to do.

Suddenly there are no restrictions, no limitations, there is only you.

As an Entrepreneur, you are choosing to exchange your time to build an asset which has the ability to pay you on the long run. And it is not the net worth of your employers that is growing, no, now every thing you put in your company will benefit YOU.

Of course you have to understand that having a business does not mean that it will become an asset for you. ( An asset is something that makes you money, your golden egg) It’s up to you if you will grow along side with your company as a person.

However, with dedication, and implementation, there is no limit to what you can achieve.

As an employee on the other hand, you are choosing to exchange your time for money.
And most of the time, it’s just enough to get  you by.
Because even when you get paid a lot, you will probably adjust your lifestyle according to your income and you keep having the same problem.


7.) To become a legacy and to make a difference.

Being a former social worker and restaurant owner I always wanted to have a positive impact on others. I always enjoyed educating and helping people.

The only thing was that it didn’t pay enough and I couldn’t afford my desired lifestyle.
So I started looking for different ways to do the same, with a bigger reward.

Leaving a mark can be done in different ways in life, you can become an artist or create an invention that everybody wants or building a business. These things will, if done well, outlast you.

By building your own business, you are not only increase your self-worth, but you are providing a product, a service and maybe even a job to people who need it. And if you do it right, your business can continue to thrive and help others long after you are gone.

Do You Know Your Why For Becoming an Entrepreneur?

If you are sick and tired of building somebody else’s dream and want to change your life and become an entrepreneur it is very important to know your reason why.

If you don’t have a strong reason, then it is very difficult to overcome all the challenges on your journey and you will probably quit and that is not why you started in the first place, right?


If you choose to build your own business rather than someone else’s, if you choose entrepreneurship, it is important that you discover your “Why”.

I’d love to hear your reasons (your “Why”), please Leave  comment below,

What drives you?
What gets you out of bed every morning?
What makes you have The Will To Win?

Let us know

Your Banners Don’t Work? Here Are 7 Tips for Getting Better Results

Did you ever wonder who makes those banners you see on all the different sites you visit?

Of course there’s one person particular who does it, but if you would decide to market online and make use of banners, where do you go?

Can you make them yourself? is it expensive you have them made?

Marketing with banners can be really powerful. But before you can start creating traffic like that, we need to get some banners ready.

Depending what you are promoting is where you get your banners from.

For example if you are promoting somebody else’s product, like an affiliate, then most of the times the product vendor will provide you with the necessary banners.


The product vendor way

They are pre-made for you, so you can start marketing right away.

In my opinion there two problems with this method

  1. Most of the time, not all, but most of the time these banners look like crap. They are put together quickly and not really designed for converting in to sales.
  2. Particular if it is a popular product there are probably thousands of other people who are marketing and using the same banners. You don’t want that. It’s the same as your website or your landing pages, you want you banners to standout.
    So you can position uniquely in the marketplace.

Another way to get your banners is to create them yourself.

If you are a designer by trade or have a lot of experience with creating banners, this get be affordable way to create your banners. 
But if you don’t know what you are doing and if you don’t how to make your banners to convert, they are of little use.

Hire a Freelancer

Personally I like to go to places like


Or a website that is specialized in creating banners

 They are very experienced and understand marketing.


Banner creation tips

  • Minimum animation
    Don’t go crazy on using arrows flying around and flash everywhere. One, it will distract your audience and it will most likely backfire on you.
    Besides that most media buy networks won’t accept banners that are to flashy or animated.
  • Arrows pointing to “click here” button 
    The experience is that arrows pointing to the call of action will increase the click through rate of your banners.
  • Use subtle arrows
    Instead of using big flashy arrows it works better if you use subtle arrows. Some designers can create those banners that even your conscious mind won’t even detect immediately. But you unconscious mind will and therefor people will respond more likely.
  • Text banners
    Especially  if you are promoting new sites, using a banner that looks more like an article. people can read the first bit and if they want to read they rest they have to click on it and opt in in order to read the rest.

    The call to action can like: READ FULL STORY. The text should be very catching.
  • Model what is working
    Go to sites like
    And see what is working. Companies pay a lot of money to be on those sites, so you can assume that they have a high click through rate.
    Look what the banners look like and the products they market.



The thing is that you have to learn to think outside of the box, be different, but you have to have a reference to start with.

Check out the sites provides and do a search on the freelance sites for banners. you’ll see that there is a lot of competition.
Especially 20dollarbanners are very helpful. You can either tell them how you want it or they are more then happy to help you out.

A great place to use your banners is of course your own Blog/website.

A blog is the best and most steady way to create a following.
People look for certain content and will come on your blog, because you provide the answers.

They will automatically see you banners. This is free traffic and a good way to test your banner.

If you don’t have a blog,

Start your ready to market blog here if your take your marketing serious.
Having a blog is as important as having a phone.

More important if you want to market your products online is that can tap into a system.
A system that provides the training needed to market in a proper way.
This will save you a lot of money in the long run.

This is the system that I recommend you can use. Or read the review first
Talk soon and best regards,


Awesome you visited my blog post here!

Feel free to share it, comment down below in the comment section
and have a look around on this blog, by clicking on the banners you will see there.

There are all customizable !

So just imagine how your banners will look like on YOUR blog  ?

Redirecting people to your video, offer, training, whatever you like.


3 Must Have Things For Starting Your Online Business

Just a question from me to you

Is there anything that you can relate to in the text below?

Once upon a time there was a mother who was dreaming about changing her life because things were not working out for her (and her family) financially ……….
She was not happy about the amount of free time compared with her work effort at work.

Her 2 kids were more with other people than with her, although she loved to spend all the time in the world with them and doing fun things with them and see them growing up.
Bills were piling up although she had a low spending pattern and
a job as a social worker.

There were a lot of things she liked to do but couldn’t:
Like traveling, going to the theater, spending holidays in foreign countries  with her husband and 2 kids,
building up savings for her growing up kids and being able to support her dad and parents in law when they would need it.

And yes, she liked healthy food but could not afford the biological foods that she would like to buy for her kids.
She had no experience online but needed something to brake free from her unhappy life living the Rat Race no time for doing the things she really feels passionate about ….

Anybody you know who’s going through this?
Or it could be you?

You see,
I was brought up with values that you have to be happy with what you have in life.

I tell it as well to my kids…
But when I was young there was no internet yet.

And the internet makes life nowadays easy right?
You don’t have to leave your house these days to buy something, to book a holiday
for connecting with other people.

For all there is a way online, if you like it or not,
there is so much possible in the internet space!
It can create freedom roads, for who learns how to leverage the internet trough systems.
It can help you build your online business without to leave your house.

I don’t know in what situation you are right now or in what kind of life you are living in.
Although we might be very different,
our problems can be quit similar, right?

Would you want to hear about my best secret to escape a slow killer ?

“Huh, a slow killer”, you might think? “Where is that Dutch mother talking about” ?

With that, I mean
the slow killer of living a passionate, free and abundance life
without living from paycheck to paycheck ….

The life you once dreamed about before you grew up and started a family or your career, or both.

That is what I see all around me, that is the social network where I was always living in ……

People are rushing from work to daycare, driving like madmen in traffic, not being able to live the life they truly desire.

I realize that there will be always work,
but childhood of your kids won’t!

There is a way I can help you, escaping the daily Rat Race.

You are living in the time that there are possibilities online, thanks to the Internet.
And you found my blog post here :-).
And I learned how to change my life and that of my family, through the Internet.

My husband Dirk did many other tutorials and blog posts about all kinds of aspects of an Online Business,
for example this one,
or this one.

I would like to present you a very basic video about

The 3 Must Have Things For Starting Your Online Business.

This will show you how people without any online skills can build a profitable online business,
unless they now which systems they have to use.

This is the summary of what I talked about in the tutorial:

~3 Must Have Things For Starting Your Online Business are

#1 Landings page

This is also called a “Capture Page” or “Squeeze Page”.

It is a page where you ask people to fill in their email address so they become your “lead” and in return you deliver something valuable.
That can be some kind of offer, like an e-book with information on a specific topic they are interested in.
It can be the answer to a question they have. And there are much more examples.

I always love the example of Groupon.
I think they have an incredible ugly website, but they managed to get hundreds of millions of email adresses.
So they have an amazingly large list of people they can sent offers to.

And one day or another someone sees a offer that he buys.
He would have buy it anyway somewhere else, but Groupon is sending catchy emails with this kind of offers.
So he buys it with Groupon!

Are you getting my point?

What Groupon can do, you can do!
You don’t have to have the most beautiful website to get people on you email list.
Having a large email list will give you the ability to sent follow ups with valuable content AND offers.

To design your own Landings Pages and Thank You Pages, we recommend using a system that’s called
Here you can see their amazing features for building your Online Business

#2 Auto Responder

After people trusted you with their best e mail, you need a system that will save you time and efforts sending follow up messages.
In there you can focus on creating a connection with the people who trusted you with their best email address.
You can sent them information related to the offer on the landings page.

You will save time when this happens as autopilot,
just after someone left an e mail address at your landings page.

An auto responder is a system that will do that work for you.
You can set it up easily and give you the freedom to focus on other activities while your auto responder will sent messages.

The one that we use is Get Response.
It is known as one of the most popular and easiest auto responder to work with.


#3 Blog

For your online business you need a home on the internet.


Most people are familiar with a website, that people can visit when they want to learn about your business.

But with with your blog you can create dynamic content about your business, that will help you rank high in the search engines like Google.
That will give you the eyeballs you want on your products you sell.
You have to sell something, or you won’t be able to create an income of course!

By sharing video’s, audio’s and value about you and your business, you can personalize your business more than you can with a “static” website.
People are more willing to buy from people who they know, like and trust.
Your blog is the perfect place to create content about you, and what’s making you different from others who sell the same products.

And by market like this online,
you can be “the hunted” in staid of “hunt for customers”.

I will explain this ….

You can use your blog for solving other people’s problems by giving value and answers people are looking for in Google.
Using keywords for writing your blogs where people are looking for online will make you the hunted:

People find YOU in staid of “cold marketing” to people who are not interested at all in your offer or information.

You can also use your blog to sent messages with to your e mail list.

The Kalatu blog you are reading my article on right now, is Dirk & my house on the internet.
If you look around this blog and click here and there,
you will find space to place your own customized banners and links, photo’s and video’s.

Kalatu is known as the most powerful blogging platform in the world. It has more than 250.000 users, and a lot of them you can find on Google pages #1.

Using The Kalatu Blog has lifted up our Online Business.
It is the place on where we (Dirk and I) create leads and even sales with, when we are playing outside.
Your blog will be exposed online forever, including the landings pages and sales links.
There fore you can sell when you are sleeping.
Now that is what we call freedom!
Imagine what this will mean for you?

That’s the beauty and power of Kalatu: It’s already set up for you!
So after buying it here, it allows you to use it right away and share it on social media platforms, in e mails and link it back to your original website.



Starting your online business can be a great new start, escaping the Rat Race.
But it can be discouraging as well, struggling doing it the hard way.

With those 3 must have things I explained above building your online business,
can create a fast start with fast results.
And therefore you can focus more on marketing your product, and the strategies you can use for your marketing.

Did you found your answers in this blog post about the 3 must have things for your online business?

thank you For reading my blog post!

Please let me know if you have any questions according to my video or online systems that I referred you to?

You can place them in the comment section below, where I will respond to you with love and pleasure.

I also invite you to work with me directly.                                                                                 the_lonely_lighthouse_II_by_andrekosslick
Since Dirk and I plugged in an online system that helps us to make online sales,
while we are sending time with our kids our live changed from suffering to enjoying free time.

By clicking the picture on the right side, you will be redirected to
our review on that amazing, life changing system.

Bye from the Netherlands 🙂

~ Muriël

Lesson I Learned From Lucy, The Movie

Do you use all of your brain?

I watched the movie the other day and since that time I’m wondering, how would life be if we could only increase brain-use with 25%!


I finished my education a long time ago. After graduating it never occurred to me to pick up a book. A study book.
No, I started working, because that was what you are supposed to do when you finished your study.

Up until the point that I got stuck in life. Mostly work wise. I was working harder every year, but my income didn’t go up.
Then the moment came that I didn’t wanted to live my life like this anymore.

I started to re- educate myself, so I could tap into other opportunity’s to make money online.

In this great movie, witch I can really recommend to you to watch, Lucy accidentally gets an overdoses of a certain drug. As a side effect her brain-use capacity increases quickly.
Every time that that happens, she has new powers. She can move things, she can hear other peoples thoughts etc etc.
She is in total control!

Imagine if there were no restrictions on what you can do with your brain and therefor what you can do.

Oké, the movie is fiction, but Napoleon Hill said “What the mind can conceive, it can achieve!”

It’s all between our ears….So if you feed your brain with the “right stuff” You will get the “right results”
2 years ago, when I figured out that things had to change. I wanted to learn how I could make money while working in a smarter way. a way that works today and not 10 years ago.
So I search the internet and came across a system that was about blogging.
Trainings about how to create traffic, capturing leads and making sales.

It wasn’t a hype, but it changed my life and it inspires me everyday. I never felled more alive.

Today I make money with this blog.
I f you want to learn more, click the link below and discover the system I use.

Getting Tons of Leads, But no Sales….Now What?

Finally you figured out how to get those leads.

You followed training after training “how to get leads”

You did paid traffic and also concentrated on free traffic.

Leads are coming in every day.

But still no sales…Why

The way I see it is that there are two stages in making money online.

The first one is you learn how to drive a ton of traffic to your website and get targeted leads

She second one is to learn how to convert those leads into sales and therefor into cash.

You probably heard of the phrase “money is in the list”,

well although I believe that is to be true it strongly depends on how that list is build.

One question that people often ask us is

I’ve grown my list to 500-1000 leads but I can’t get them to buy anything.
What am I missing?
Why am I not getting the sales?

And it is a great question.

It takes me back to when we got started online, we didn’t had a clue where to begin and what to do.

But over time we learned that it is so important if not crucial to know your customer avatar, your perfect customer.

You have create and set up your campaigns in a way that they attract the “right” kind of people

People who are actually interested in what you have to offer.



You are in a hot and dry dessert and you are lost.
You are almost dying of thirst.
And then….Dirk and Muriël show up…Riding our camels and carrying bottles of water.
“How much are you willing to you pay for a bottle of water?” would we ask

And you say “everything and anything I have”

Although we are not that harsh and would absolutely give you the water for free, you get the point don’t you?


People will never give you everything they have for pleasure, but
anyone will if the pain is great enough.

So, when you are placing your Facebook ads or any ads at all, think of to whom you are marketing to.

And also, when you are building your landing pages, ask yourself the following question

Who is my customer avatar and what are their darkest pains and how can I use those pains to attract THEM.

And by THEM I mean those people in the middle of the dessert, dying of thirst. THEM who are more then willing to buy….THE BUYERS.

It can be as simple as that.

Just make that little adjustment in you marketing and you will see different result.

Instead of you attracting time wasting wannabees and freebie seekers,
Suddenly you are talking to an audience that is actually interested in what you have to offer.
Why? Because now you are speaking the language of a hyper responsive buyer.

The one dying of thirst, willing to do anything for a drink, for a change.

And when you get the hyper responsive buyers on your list, instead of the same peoplewho are on everybody elses list, that’s the moment you start creating true leverage for yourself.


So if you are creating your landing page: If I may give you a tip…

A simple, but proven to work format that you can use.

Point out the pain and offer them the gain. The benefit, the solution for their problem.

Every landing pages starts with catching headline , a lead magnet

“How To Get (DESIRE) Without (PAIN)”

Take in mind that you are not to literal. Instead think of

The trick is, don’t be literal. Instead, think to real life facts that they attach their strongest emotions to.

“How To Recruit Without Picking Up The Phone”

For somebody how is in the MLM business and is not succeeding, because he or she has to be on the phone all day.


They have to call people all day, people who are not even interested, so they get rejected every time. And no matter how strong a person is, if you get rejected time after time…that hurts.

And now you come along and have a solution for them.

Your product can teach them how to recruit people without picking up the phone.

So think carefully about who you are marketing to.

Make those changes, and know that this is probably the ONLY thing between you and your profits!

And if you are not sure how to apply this in your business. ask yourself:

Do I have the skill set in order to succeed online?

click here


Happy Weekend Message From Muriël !

Hi my friend,

Sometimes we forget to show ourselves to you …..
being busy creating blog posts full of value
you can use for your online business.

So here I am with a happy weekend message  !

What plans do you have for tomorrow?
We love to hear all about it!

Talk soon 🙂