Be Real in Your Marketing

If you surf over the internet you will come across so many opportunities.

People flashing Ferrari’s and villa’s in your face.
Pictures of themselves in front of expensive cars and beautiful beaches.

Look, some of it is might be true, but I think it is more realistic to think that it is to make you feel:

“YES I want that too!”

And that is oké.
On the other hand it can make you feel ashamed or feeling like you failed, only because you don’t have that.

What I really want to share with you is that you have to believe in yourself.

It is not about big cars or big houses for me. It is not about being a millionaire. I don’t say I don’t have these goals and dreams, but it is not the main thing.

It is not the reason WHY I do the things I do.

First priority is time freedom.
Time to do the things you are passionate about.
For me that is time to spend with my kids in the playground or better said kid, because Sem (my oldest) doesn’t want to go to the playground anymore!
And realizing that makes me want to hit my goals even harder.

Lets talk about marketing.

If I say “talk about marketing” then there is of course a lot to talk about, but as you could see in the video it’s about being real.

Being you.

You see, people buy from people who they know, like and trust.

So my advice to you is to be yourself Be authentic, don’t brag or show off, but give value.

If you have a big and expensive car, by all means show it to the world, you probably worked very hard to get it.
But if you don’t, then don’t.

Help people solve their problem.

If you help people solve their problems, the struggles they face.
They will come back for more and that is the way you will create a following.
You’ll become the resource.

How to brand yourself online

How do you do that, you ask? Well, you definitely need a home on the internet, a blog.

For example the blog you are on right now. Y
our blog is the place were you can tell people you story and share your tips.

It is also the place where you can show the world what you have to offer.
You see the banners on your right site?  That is how we make money with this blog.

NO I’M NOT A MILLIONAIRE 🙂
And I’m driving a Skoda!
But I do have time to spend with my kids, apparently when everybody else is at their job.

All Because of an automated system that allows us to create an income online.

Work will always come again, but childhood won’t

So:

  • Be real
  • Be you
  • Be authentic
  • Help solving problems

and you will bound to be successful

Talk soon Dirk

p.s This is the system I use that taught us how to market and leverage the internet